Why destination charging wins bookings
An EV driver who charges overnight at your property can skip a 20–40 minute public fast-charging stop the next morning — a real convenience on a road trip, and a reason to choose your property over a similar one nearby. Drivers who have a good charging experience have every reason to come back, and drivers who arrive to find a broken or blocked charger tend to remember that too, so reliability matters as much as having the hardware.
Getting the hardware right
- Level 2 (roughly 7–11 kW) suits overnight stays — enough to add a large amount of range by morning without the cost of DC fast-charging equipment.
- Install at least two ports if you can; a single plug that's always occupied frustrates guests who booked for it.
- Universal access matters: in North America, J1772 units plus NACS adapters available at the desk (or dual-connector units) serve nearly every guest. In Europe and many other markets, Type 2 is standard.
- Plan for maintenance: choose hardware with a support contract or a network that monitors uptime, and train staff on what to do when a charger faults.
- Put chargers in lit, camera-covered spots near the entrance — charging bays double as premium parking.
- Decide the billing model early: free-with-stay drives bookings; session fees suit high-turnover properties.
Being found is half the battle
Drivers plan stays from charging maps, not brochures. Make sure your chargers are correctly listed on the open registries (Open Charge Map and network apps) with accurate connector types and access notes — "guests only" is fine, invisible is not. Then say it everywhere you sell: booking listings, your website's amenities section, and confirmation emails with simple arrival instructions.
Turning chargers into marketing
An "EV-ready stay" is a story worth telling: photograph the charging bays, mention connector types and kW in listings, and brief the front desk so check-in includes a one-line orientation. Properties along travel corridors and in resort regions — where road-tripping EV drivers plan overnight charging deliberately — are especially well placed to benefit. EV-Lectric also offers promotion placements for charging-equipped hotels (see our For Businesses page); these are paid placements and are labeled "Sponsored".
